Marketing Updates - Real Estate Agents & Loan Originators

Education & Training -



Think of your real estate license as your undergraduate degree.   A niche market is your "masters degree".   Remember when you first got into the business?  You needed to work with every type of buyer, every type of property, every type of financing option-just to make ends meet?   However, ther...
I'm going to be quoted in the New York Times...                                              Why?  The reporter was looking for information about Fannie's Loan Quality Initiative that's responsible for delayed closings (or worse yet, canceled deals) just before closing.  As many of you know, I al...
Yeah...There are lots of Fannie and Freddie Foreclsoure Listings out there, right? And since Fannie is playing one-upmanship with Freddie right now--you might as well take advantange of the games (oh, I mean incentives) they are playing!  Fannie wants their foreclosures to stand out above the cr...
Corny, Clever or Cool?  3 Low-Tech Marketing Ideas Being a little off beat and corny gets you noticed these days. Marketing is about getting noticed.  About being different. About building a brand. It seems like everyone is flocking to social media to market themselves.  Don't get me wrong.  If y...
Fannie wants their foreclosed homes to stand out above the crowd and they are offering some pretty cool incentives for real estate agents to sell them by the end of the year.  Here's what Fannie has going on:  Special financing - 3% down payment Will pay 3.5% of buyers closing costs $1500 selling...
Free Home Buyer Brochures available for you thru Freddie Mac's website.  These are brand new, with the latest changes in the mortgage rules. They are printed  in both English and Spanish. Best of all, you can add your logo and email the PDF or print and send out to your prospect database. Oh, and...
Today ends the two day session of our Mortgage Girlfriends Retreat held in Scottsdale, Arizona. It was wonderful getting together again. Twenty five awesome women... learning and sharing social media tips, techniques, and free websites available to minimize our marketing expenses while maximizing...

Karen Deis

When In-house training is not enough!
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Free information for loan officers and real estate agents to help them attract leads and close more loans using marketing techniques that other successful mortgage originators and Realtors(r) have used to help them increase their business.