Categorizing your Property for Sale
By Rhonda Hollifield, REALTOR®, Broker REALTOR CRS, GRI, ABR
(Keller Williams Realty Mountain Partners)
Categorizing your Property for Sale If you are preparing to sell your property in Hendersonville this fall, it’s worth considering what the marketing angle will be: how to characterize it most accurately—and appealingly. It starts with the choice of wording for your home’s property type, which will set up prospective buyers’ expectations before they come upon the more detailed description. Cottage or Bungalow This property description instantly conjures up images of a small, cozy, picturesque Hendersonville property. Buyers attracted to a cottage are likely to appreciate features that indicate economy and efficiency. The marketing message can emphasize practicality and the charms of a compact, tidy, easily maintained living space. Penthouse This type of condo or co-op once indicated pos...