In the world of real estate, to get your name out there is a must. Your career won't go too far if no one knows who you are! That's why advertisers make so much money off of us. In fact, I just had a guy in here a couple of weeks ago trying to sell me a small amount of advertising space on a board outside the entrance to a local grocery store to the tune of $800/year. Not having any stats or numbers to provide me with that would support any potential return on investment, I told the gentleman that I'd have to pass - but I knew that another agent would be only too willing to take my place.   Radio, television, newspapers, magazines, billboards, direct mail, internet, hell even the disposable paper placemats at family restaurants - if it can be used to promote a real estate agent, it will... 10/22/2009

So I was sitting down on Wednesday evening to watch HGTV's newest show "Realtor vs. Realtor" and it was great! I have to admit, based on the title of the show, I was expecting things to get a little more confrontational, however, both individuals remained professional and the ribbing that occurred was strictly in good fun. We'll see what future episodes have in store.   This program did make me think though. It seems that no matter what business you're in or what career path you've taken, you're going to run in to people who see things differently than you do. As my very wise Aunt once told me "different people have different personalities." Real estate sales are no exception.    My first month working at the brokerage, I was attempting to negotiate a deal on a property with another age... 10/21/2009