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Andrew Mooers | 207.532.6573, Northern Maine Real Estate-Aroostook County Broker (MOOERS REALTY)

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Rainmaker
1,619,511
Thomas J. Nelson, REALTOR ® CRS,ABR,PSA,RCS-D, ePRO
Big Block Realty 858.232.8722 - La Jolla, CA
Serving Coastal San Diego, Veteran's & Seniors
One of my go-to fonts is 14 point, Sans Serif in purple—because, let’s face it, Sans has a smooth flow and is easy on the eyes, perfect for posts and emails. Plus, purple is my favorite color, and as a delightful side effect, it seems to ruffle the feathers of a certain outspoken AR member I’m not particularly fond of. Bonus points for unintentional irritation! 😂
 
Oct 22, 2024 07:08 AM
Rainmaker
2,521,389
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

I use Times Roman Andrew Mooers | 207.532.6573 . When it comes to color it depends on the point I am trying to make. 99.9% of the time I use black.

Oct 22, 2024 07:05 AM
Rainmaker
887,819
Eileen Burns 954.483.3912
Trans State Commercial Realty Inc. - Fort Lauderdale, FL
FLorida Real Estate Connector

I always love Helvetica which is not always available.  Often times using Arial.  Yellow and black are the easiest to read signage on the fly.

Oct 22, 2024 06:59 AM
Rainmaker
1,538,464
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I still hold that Comic Sans is the best font in the world!

Aside from that, I use Times New Roman or Arial, depending on the program, as those are typically the clearest and easiest to read.

 

As far as color goes, nothing beats black text on a white or off-white background.  When placing text over images I usually use white color text and a light grey, around 80% transparent, background just to make the text stand out a little more and not get lost on some images.

Oct 22, 2024 08:43 AM
Rainmaker
2,848,479
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Thank you for this question & a chance to share Andrew Mooers | 207.532.6573 ...I do not use small font nor large for both lack an intimate, inviting & welcoming connection to the reader/viewer. On colors besides black, I used to visit the rainbow and saw the plus & minus of it all. Right now, I use red to emphasize a point or two. 

Oct 22, 2024 08:15 AM
Rainmaker
675,781
Greg Large
ERA Real Solutions - Grove City, OH
A Tradition of Trust

I like trying different fonts and colors including blue, red and green for various marketing pieces but my "go to" font is Arial.

Oct 22, 2024 06:11 AM
Rainmaker
5,482,877
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Helvetica is my default and blue comes to mind if I use color. The rest is usually be accident.

Oct 22, 2024 05:23 AM
Rainmaker
4,737,902
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

WTF, indeed.  Endless possibilities but choice of font can make a favorable first impression or leave a disagreeable lasting one. I continue to observe what happens around me, I see "lots".   Is the message readable?  That's important initially.  Things go from there.  

Oct 22, 2024 04:38 AM
Ambassador
3,266,094
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
The best agent in Southern Utah!

I prefer Verdana, Helvetica, Arial and Sans Serif. Easy on the eyes for sure!

Oct 22, 2024 02:57 PM
Ambassador
6,112,073
Kathy Streib
Cypress, TX
Home Stager/Redesign

I may have to play around with some fonts!  I like George and Sans Serif. I like black ink because it's user friendly. I'm not overly fond of  posts with all kinds of different colored text in it. Makes my eyes bounce. 

Oct 22, 2024 10:30 AM
Ambassador
3,430,182
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

 

YES - WTF 😅

Oct 22, 2024 09:56 AM
Ambassador
2,121,371
Alan May
Jameson Sotheby's International Realty - Evanston, IL
Home again, home again...

It depends on the medium.  Times Roman was originally developed because it was easy to read in the newspaper (the Times), the serifs (tails on the ends of the letters) made it easy for the reader to follow the horizontal lines, and very importantly, because it was 'thin', and used less ink thereby saving the Times money.

In electronic media, where you're viewing on a backlit screen, thin serif fonts like Times, Garamond, Caslon, Bodoni don't hold up as well, as the thin serifs tend to get washed out.  Some serif faces, like American typewriter, or Rockwell have been designed to adjust for that.

On electronic media you're better off with thicker traditional fonts like Helvetica, Arial (which is just a different brand-name of Helvetica), Futura, Eurostile, even Comic Sans (which is more cartoony)...

Can you tell that I was a graphic designer who worked with lots of typestyles in my distant past?

Oct 22, 2024 07:18 AM
Rainmaker
1,870,453
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

There was one font that people on AR wanted banned. Can you remember the name?

Oct 22, 2024 06:45 AM
Ambassador
5,487,078
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

Helvetica & Optima are my go-to's - one for writing letters and the latter for emails. I may be boring but, black just shows up better on white paper/web pages. It's easier to read, looks professional and clean. I do like larger fonts for clarity - at least 12, preferably 14 or 16.

Oct 22, 2024 07:34 PM
Ambassador
4,977,132
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

I love being able to choose and use different fonts, but I often have a difficult time selecting the right font, haha.

Oct 23, 2024 03:55 AM
Rainmaker
523,797
Katina Hargrove 352-551-0308
Stake Your Land Realty, Inc. - Eustis, FL
Broker/Owner, SFR®, e-PRO®, GRI, AHWD, REALTOR®

Andrew Mooers | 207.532.6573 

I like Georgia 12 😊 There are so many styles and all are unique.

Oct 22, 2024 01:18 PM
Rainmaker
1,100,939
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

My default fonts are Calibri for email, and Arial for marketing.
WHEN I wrote for Starscroll (little rolled up horoscopes that published for 43 years, you'd see at grocery checkout) we HAD to have Helvetica so the character count was accurate to fill the column space. In the mid 90s we had to download that font, we didn't have the rich variety we have now! 

JUST KNOW AGENTS. If you use Comic Sans for ANYTHING in the 2020s, you WILL be judged! LOL

Oct 23, 2024 06:27 AM
Rainer
414,389
Don Baker
Lane Realty - Eatonton, GA
Lake Sinclair Specialist

Our firm uses Times Roman for logo so I go with that to match on most marketing.

Oct 23, 2024 06:24 AM
Rainmaker
5,311,864
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Real Estate Broker

I use Calibri and Helvetica. As for color... I don't, except for links to url's and then it's normally blue.

Oct 23, 2024 04:51 AM
Ambassador
6,687,212
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I seldom deviate from the default, most times this is either Arial or Times New Roman.

Oct 22, 2024 11:02 AM
Rainmaker
789,384
Tony Lewis
Summit Real Estate Group - Valencia, CA
Summit Real Estate Group Valencia & Aliso Viejo

I use Time Roman, 12 point and Bold

Oct 23, 2024 12:37 PM
Rainmaker
942,327
Carla Freund
Keller Williams Preferred Realty - Raleigh, NC
NC Real Estate Transition & Relocation 919-602-848

Being easy to read is a must. And large enough. It drives me crazy when people post in small fonts that someone with 20/20 vision cannot read. 

Oct 25, 2024 01:50 PM