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Ambassador
3,164,269
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Yes and no.  A - I can certainly hire an assistant to write/compose ads BUT as the broker I still have to approve all advertising.  At my firm I do it in writing so I can prove if audited that I reviewed it.

Jan 09, 2023 09:49 AM
Rainmaker
1,543,634
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

I can and I do.
40% is virtual assistant and monthly, 60% I put my personal touch on.

Jan 09, 2023 11:14 AM
Ambassador
3,125,663
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

You can but I prefer to do that myself.

Jan 09, 2023 02:34 PM
Rainmaker
900,128
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

It depends what it is. Under CT laws, there are specific functions that are permitted and ones that are  specifically prohibited, they are spelled out.

Jan 09, 2023 11:39 AM
Ambassador
3,587,960
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

Well that depends.  Some assistants have had excellent marketing skills and compute  and social media whizzes - others not so much and you can imagine how that worked out. Everything always went through me for approval before it went out. 

Jan 09, 2023 10:57 AM
Rainer
195,422
Karen Climer
Demetree School of Real Estate - Orlando, FL
Teaching people to pass the real estate exam

It depends on who the assistant is.

Jan 09, 2023 10:26 AM
Ambassador
3,345,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Similar to Tammy Lankford, yes, but as the broker, I must approve. Therefore, I manage the marketing myself. 

The same thing goes for hiring a TC. I need to approve all files, it makes no sense to hire someone. 

Jan 09, 2023 10:18 AM
Rainmaker
644,025
Greg Large
ERA Real Solutions - Grove City, OH
A Tradition of Trust

I can and do but I created all material used.

Jan 09, 2023 09:55 AM
Ambassador
2,061,750
Alan May
Jameson Sotheby's International Realty - Evanston, IL
Home is where the hearth is.

As long as they don't interact directly with members of the public in a real estate capacity, they can certainly do that.  I would still be responsible for over-seeing everything they do.

Jan 09, 2023 02:32 PM
Rainmaker
763,883
Tony Lewis
Summit Real Estate Group - Valencia, CA
Summit Real Estate Group Valencia & Aliso Viejo

Yes, people pay to have marketing done for them all the time.

Jan 09, 2023 12:11 PM
Rainmaker
2,781,163
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

if it is NOT your forte, yes to giving it to someone who CAN do the job. Most advertisements I see, marketing too, demonstrate a serious lack of the subject matter. EXAMPLES" You will love this house! Buy now before its too late. Lovely, beautiful, Glorius, outstanding home you will love etc. This is not marketing but instead, insulting telling people at large what they like or what to do. For this type of money & risks, TELL them don't sell them for best results and to preserve credibility. Negotiations will be coming soon

Jan 09, 2023 11:53 AM
Ambassador
2,684,009
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

Is the assistant licensed, or unlicensed? 

Jan 09, 2023 05:08 PM
Rainmaker
2,390,583
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

Not I William. Marketers are what we are and if I am not the best person to market my listings then I should not even be in the business.

HEY! When are you going to join AR? You have gained enough knowledge from this site it really is time you help support it.

Jan 09, 2023 12:55 PM
Rainer
378,517
Don Baker
Lane Realty - Eatonton, GA
Lake Sinclair Specialist

I do not advertise.

Jan 10, 2023 10:39 AM
Rainmaker
820,728
Eileen Burns 954.483.3912
Trans State Commercial Realty Inc. - Fort Lauderdale, FL
FLorida Real Estate Connector

We are in the marketing business William Piotrowski Hence an assistant would never have our own unique vibe.  You can outsource social media but often times it is plain vanilla.😎  We create relationships and build trust over time.

Jan 10, 2023 08:51 AM
Rainmaker
2,182,502
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

Teams usually do

Jan 10, 2023 06:29 AM
Rainmaker
5,216,387
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

As a former managing broker, I agree with Tammy Lankford,!  

Jan 10, 2023 04:05 AM
Ambassador
6,393,154
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Sure, most things like posting adds do not require a license, however there are some things that do like showings and open houses.

Jan 10, 2023 12:46 AM