

1,119,827
Mr. Seller, my value is not based on what I can do, or what you authorize me to, but rather what--AND WHO--I KNOW.
This is actually a post that I have needed to write for a while.
(and i just did)
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Brenda Mayette
Glenville, NY
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Debe Maxwell, CRS
Charlotte, NC
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Ryan Huggins - Thousan...
Thousand Oaks, CA
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Diana Zaccaro Broker A...
Cocoa Beach, FL
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Bob "RealMan" Timm
Minot, ND
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Lyn Sims
Schaumburg, IL
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Nina Hollander, Broker
Charlotte, NC
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Colleen Fischesser Nor...
Chelan, WA
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Pete Xavier
Pacific Palisades, CA
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Tony and Suzanne Marri...
Scottsdale, AZ
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Candice A. Donofrio
Fort Mohave, AZ
3,458,824
How do you really know what your agent is saying to prospective buyers and other agents? The truth is ... you don't.
There are plenty of discounters out there. The value I bring is in my knowledge and experience. What the experience tells me is that people get what they pay for. What I offer my clients is not a fast-food drive-through experience in listing a home for sale. My documented approach is proven to net sellers more money. The service I provide is priceless. My clients will attest to that.
You are correct. Sellers do have the final say. What say you? Do you want cheap or do you want a seasoned professional to manage the sale of what may likely be your most valuable asset?
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Debe Maxwell, CRS
Charlotte, NC
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Brenda Mayette
Glenville, NY
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Dorie Dillard Austin TX
Austin, TX
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Bob Crane
Stevens Point, WI
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Bruce Walter
West Lafayette, IN
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Bob "RealMan" Timm
Minot, ND
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
1,767,107
I can't tell you what they would do, but I can tell you what I would do.
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Allie Angeloni
Oro Valley, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Steve Penner
Winnipeg, MB
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Dorie Dillard Austin TX
Austin, TX
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Bob Crane
Stevens Point, WI
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Bob "RealMan" Timm
Minot, ND
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Lyn Sims
Schaumburg, IL
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
8,285,693
When you work for less, the tendency is to do as little as possible.
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Brenda Mayette
Glenville, NY
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Anthony Acosta - ALLAT...
Atlanta, GA
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Bob "RealMan" Timm
Minot, ND
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
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Candice A. Donofrio
Fort Mohave, AZ
5,436,290
What Candice A. Donofrio said. I don't discuss commissions until I've done my listing presentation. At the end of that, if they don't get why I'm worth what I ask for, I'd rather they go elsewhere. Interestingly enough, I'm virtually never asked to cut my commission once I've explained my value.
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Brenda Mayette
Glenville, NY
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Tony and Suzanne Marri...
Scottsdale, AZ
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Anthony Acosta - ALLAT...
Atlanta, GA
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Bob "RealMan" Timm
Minot, ND
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Bob Crane
Stevens Point, WI
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Candice A. Donofrio
Fort Mohave, AZ
5,774,223
"God go with you! We don't have the time."
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Debe Maxwell, CRS
Charlotte, NC
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Dorie Dillard Austin TX
Austin, TX
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Candice A. Donofrio
Fort Mohave, AZ
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Bob "RealMan" Timm
Minot, ND
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Lyn Sims
Schaumburg, IL
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Nina Hollander, Broker
Charlotte, NC
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Fred Griffin Florida R...
Tallahassee, FL
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Tony and Suzanne Marri...
Scottsdale, AZ
577,950
Mr/Mrs. Seller, is about the value proposition I bring to the table, my extensive experience and knowledge, and my ability to negotiate the highest price possible for your home. What incentive would an agent have if they have to reduce their commission out of the gate? Do you really think they are going to work hard for you?
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Dorie Dillard Austin TX
Austin, TX
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Bob Crane
Stevens Point, WI
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Anthony Acosta - ALLAT...
Atlanta, GA
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Bob "RealMan" Timm
Minot, ND
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
5,585,089
the seller is right on that one.... the agent can't give anyone's money away!!
a potential listing agent can say "NO" to a reduced commission...and if the listing presentation shows that it's worth the full fee, there's no discussion needed....
we have discount agents in our area, we never lose a listing to them.... you DO get what you pay for....
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Anthony Acosta - ALLAT...
Atlanta, GA
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Bob "RealMan" Timm
Minot, ND
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Nina Hollander, Broker
Charlotte, NC
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Pete Xavier
Pacific Palisades, CA
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Tony and Suzanne Marri...
Scottsdale, AZ
2,234,615
You have many great answers here.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Bob "RealMan" Timm
Minot, ND
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Bob Crane
Stevens Point, WI
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Anthony Acosta - ALLAT...
Atlanta, GA
2,724,373
This is my price; this is what I will do for you. Sign here and let's get your house sold!
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Debe Maxwell, CRS
Charlotte, NC
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Dorie Dillard Austin TX
Austin, TX
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Bob Crane
Stevens Point, WI
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Bob "RealMan" Timm
Minot, ND
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Lyn Sims
Schaumburg, IL
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
2,585,887
Thanks for reposting a question that has been asked many times BECAUSE we all need to be reminded of our value. I think this question should be asked of us monthly.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Steve Penner
Winnipeg, MB
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Bob Crane
Stevens Point, WI
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Anthony Acosta - ALLAT...
Atlanta, GA
6,814,041
You get what you pay for, and in 30 years of investing I would never work with an agent who was so desperate that they sold themselves out before the project even got started.
The Negotiations start long before the seller has the opportunity to make those decisions, with pricing, promotion, conversations with the other agents and many other ways.
Do you really want an amateur in charge of getting the best offer and the best deal on your property, or do you want someone with 30 years of negotiating great deals?
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Anthony Acosta - ALLAT...
Atlanta, GA
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Bob Crane
Stevens Point, WI
131,513
... commission is "incentive"... so why make the "incentive" a "disincentive" by offering a low fee?
.. when the marketing, the price, and the incentives are in place the "money will flow" and agents will show up... and at the end of the day you have "more" net dollars not "less" ... fees are 1 of the 3 essential items.
... the last things you want is a bunch of grumpy agents showing your home. We want them ALL in the property with bells on, showing the property enthusiastically.... it is a win win.
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Bob Crane
Stevens Point, WI
509,499
Unfortunately in Dallas many people just look at the bottom line, which is the fee. Only when they get into a situation and their realtor is not spending the time to assist them that they come to a realization how important a realtor service, time, and knowledge are. I've had people calling me asking for suggestions but I'm not their agent and they complain their agent isn't there for them.
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Bob Crane
Stevens Point, WI
291,019
Great replies below Tony and Suzanne Marriott, Associate Brokers, from Kathleen Daniels, Candice A. Donofrio, and Ken Jones, ASA, SCGREA. I have heard of agents lowering their commission from sellers that we have talked to, as the sellers are very willing to share that information, when others do a Sales Presentation.
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Debe Maxwell, CRS
Charlotte, NC
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
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Candice A. Donofrio
Fort Mohave, AZ
5,591,951
What Candice A. Donofrio said. And, it's not even the 'price' that you're giving me to counter, it's the professional knowledge & data that I use in conjunction with your monetary counteroffer to make the negotiation POINT altogether.
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
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Candice A. Donofrio
Fort Mohave, AZ
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Allie Angeloni
Oro Valley, AZ
2,886,799
When human beings get into tight, unrehearsed spots, who & what they really are comes out along with all their considerations. I guarantee that if you squeeze someone going in, it will work against you when you need it not to. Pay someone well and they have to perform first to self and then others
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Allie Angeloni
Oro Valley, AZ
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Bob Crane
Stevens Point, WI
921,504
That question is like, 'Where do you point the hose ofter the house has burned down?"
The battle was lost when the agent implied 'won't fight for their commission therefore won't fight for you equity?" This is a LOSING strategy. And, to be blunt, is UNBELIEVABLE.
It is in essence an invalid question.
The agent knows 'What is the cost?" is one of the questions every owner has. The agent needs to establish their value during the presentation. A presentation that literally removes the question.
The presentation, encompassing the other four predictable questions, creates the trust needed so when the agent says, "Here are the questions I know you have, did I answer them completely?"
They say yes, and yes to the "Let's get started now." directive.
But, your question IS about the house burned down.
"I make the decisions!" declares the owner.
"You are right. So let's take a look at PPT #117. I'm sure you will understand then.'
Slide 117 shows the difference between FSBO sold price and MLS listed sold properties. "Ahhh, Hold on, I need to take this call!"
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Steve Penner
Winnipeg, MB
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Bob Crane
Stevens Point, WI
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
1,713,581
There is a difference between dependency and reliance. I wouldn't take the listing because I have to depend on them on offers and no way I do that. If they are so smart then sell it themselves.
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Bob Crane
Stevens Point, WI
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Bob "RealMan" Timm
Minot, ND
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Candice A. Donofrio
Fort Mohave, AZ
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Tony and Suzanne Marri...
Scottsdale, AZ
5,605,727
Everyone knows what they are worth and what they bring to the table for that amount.
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Debe Maxwell, CRS
Charlotte, NC
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Bob Crane
Stevens Point, WI
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
1,661,153
haha, I like the question and visuals. Haha. That is the difference between a negotiator and someone who is just following instructions.
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Debe Maxwell, CRS
Charlotte, NC
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Bob "RealMan" Timm
Minot, ND
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Tony and Suzanne Marri...
Scottsdale, AZ
4,322,295
Tony and Suzanne Marriott, Associate Brokers - you are right, Candice A. Donofrio nailed it....
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Tony and Suzanne Marri...
Scottsdale, AZ
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Candice A. Donofrio
Fort Mohave, AZ
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Debe Maxwell, CRS
Charlotte, NC
3,988,144
You do make the ultimate decision but it takes partnering with an agent that has your best interests as their primary interest to get you to your goal. I don't compare my fees to other's fees nor my services to other's services. All I know is that I can get the job done. Period.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Bob Crane
Stevens Point, WI
280,649
Of course, Mr. Seller, the final decision is 100% yours in all negotiations. However, having been in this business for a long time, I am able to see all the problems that might arise and you are paying for my expertise and past experience. Agents run their businesses very differently, so I would just caution to you compare apples to apples before you decide on a Realtor.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Bob Crane
Stevens Point, WI
3,227,432
I tell people they get the service they pay for and that my marketing is unsurpassed.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Bob Crane
Stevens Point, WI
86,514
Read Bernice Ross book, "Waging War on Real Estate's Discounters". I expect the "discount" question and am prepared for it and deflect it DURING my listing presentation. Bernice has a terrific response to all of your questions in this regard. For years I replied, "I charge 3% for my services, marketing plan and professional guidance when I market your home. Now we just need to discuss what you are willing to pay to keep all of those buyer's agents motivated to sell your home!"
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
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Bob Crane
Stevens Point, WI
5,215,095
So far 10 people nailed this one
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Bob Crane
Stevens Point, WI
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Nina Hollander, Broker
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
1,513,143
As Arnold said after they signed with the discount; "I'll be back"!
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Tony and Suzanne Marri...
Scottsdale, AZ
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Debe Maxwell, CRS
Charlotte, NC
720,597
In order to make any decisions, your agent first has to bring a buyer with a robust offer to the negotiating table.
Then, I suggest you go that low-priced agent... you get what you pay for. So … you plan to own the home forever then?” If it's not sold in 45 days, call me and I'll get it done for you.
Have you read this other agents property marketing plan? Did you ever receive a copy? Does this agent have a marketing plan?
Have you seen my property marketing plan? Here's a copy.
“To begin with, I personally know I’m a better agent. But if you need a tangible example of what I’ll do better, here is everything I’m going to [do to] sell your house. Did your other agent do all these things, too?”
Sure, I can match that low commission. Lets go over my property marketing plan and remove all the activities that cost money and so I can match that rate...
Some people shop at Walmart, others at Nordstrom. Which one are you?
Managing your money and your asset is a bit like brain surgery. You may not want the cheapest surgeon to work on your brain.
There's a reason why this agent charges less. Find out why. Maybe it's the only way they can get any business. There's a reason why I don't have to.
What is your focus and desired expectations? Are you focused on paying less commission or focused on results such as the best price offer, terms, the least amount of time, and conditions?
If you were chosing a date to hire for the evening, you want the reduced rate cheaper one or the more expensive one?
What do you do for a living? Why do you charge that rate?
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Debe Maxwell, CRS
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
2,264,525
I don't use the first agent reply !!!!
I'm all about Maximum Exposure = TOP DOLLAR
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Debe Maxwell, CRS
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
1,551,310
True, but it's about how well they negotiate on your behalf.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Allie Angeloni
Oro Valley, AZ
5,392,459
Wow..great answers! Love Kathleen Daniels ..sounds like something I'd say.
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Debe Maxwell, CRS
Charlotte, NC
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Tony and Suzanne Marri...
Scottsdale, AZ
3,986,529
I tell tell potential clients that there is more to being a Real Estate agent than just selling your home...do you want Professional or do you want run of the mill.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Bob Crane
Stevens Point, WI
2,138,074
One of the facets of why you hire me is for my expertise in negotiating. I do this every day of the year, sometimes multiple times. I have a wealth of negotiating experience to share, and I would hope that you would find my counsel valuable.
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Tony and Suzanne Marri...
Scottsdale, AZ
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Bob Crane
Stevens Point, WI
403,387
Really good answers! I love the think tank here!
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Tony and Suzanne Marri...
Scottsdale, AZ
4,434,277
1,763,023
There is so much more to the negotiations than the spoken or written word. I speak all the languages.
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Tony and Suzanne Marri...
Scottsdale, AZ
1,466,257
Tony and Suzanne Marriott, Associate Brokers This is a red flag. This seller is going to micro manage everything you do. They are only interested in the lowest fee agent. I would walk.
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Tony and Suzanne Marri...
Scottsdale, AZ
1,598,552
6,083,660
I go into all I will do for the client, and usually after I share my list they don't have anything else to say.