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Rainmaker
3,071,489
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty
Nov 05, 2017 05:43 AM
Ambassador
5,254,655
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

I do them for instructional purposes in email for some clients. I have a professional walk-through tour done by a videographer for listings.

I've done some client testimonials by video but, they are very time-consuming when it comes to recording and uploading so, I haven't done one of those in a long while.

Nov 05, 2017 05:13 AM
Rainmaker
577,750
Gloria Valvasori, Accredited Senior Agent
BETTER HOMES AND GARDENS REAL ESTATE SIGNATURE SERVICE - Mississauga, ON
REAL Experience | REAL Commitment | REAL Results!

I use a CRM  called Ixact Contact.. They recently got together with "Bomb Bomb" an email video company so they are now integrated.  Whenver I send out my bi-monthly "touches" to my database, I can automatically record a video to insert into the email.  It is statistically proven that more emails get open when there is a video inserted.

Nov 05, 2017 07:10 AM
Rainmaker
1,466,257
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Peter Mohylsky Video can be a tricky subject. Its not like taking a photograph. Done right it can sell a property. Done wrong it can look amateurish. Producing a video does take some skill.

Nov 05, 2017 06:18 AM
Ambassador
2,684,569
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

 Vimeo.com

 Surf the site for great tutorials  (scroll to the bottom of Vimeo home page for links).

 

  I believe that Ron and Alexandra Seigel utilize Vimeo.

Nov 05, 2017 06:42 AM
Rainmaker
5,583,328
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

I use whatever Realbird has to offer to market listings.... makes life easy for me....sellers love it...

Nov 05, 2017 05:42 AM
Rainer
65,378
Steve Bracero
Heisler and Mattson - Shrewsbury, MA
First Time Homebuyer and Investor Specialist

You could... document don't overthink 

Video can be consumable by you target audience if its in the right places 

Nov 05, 2017 04:36 AM
Ambassador
3,048,382
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!

Yes, we use a lot of video in our marketing. 

Every one of our listings - we turn the photos into videos with captions. 

We upload them to Youtube and upload them to FB. 

TIP: NEVER share YouTube videos on FB! 

ALways upload video to FB from your m4v files. 

We use video for branding and niching. 

My series of 10 short sale questions ( one video for each question ) back in 2008 did really well in getting sellers to list with us. 

We also do explainer videos to share a system like right now we are making one to explain why hiring a property management company  ( one of our clients) is better for you and your tenants. 

We also do live video, FB live, YT Live. THose are super well received and very effective. Be your authentic self! 

Go for it! 

I am amazed at how a product that is so visual- Real estate- has hundreds of thousands of agents who don't use video in their marketing. 

Nov 07, 2017 07:30 PM
Rainmaker
599,734
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

I use them for marketing rentals but they are quick walk-throughs so they understand the floorplan.

Nov 06, 2017 08:10 PM
Rainmaker
547,527
Steven Nickens
Hawaii Life Real Estate Brokers - Wailea, HI
R(S)GRI ABR, Maui Real Estate Hawaii

I use video for listings and community, surf, and windsurfing.  I get a lot of hits from my videos.

Nov 06, 2017 10:28 AM
Rainmaker
3,988,013
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I kept hearing at NAR conference to have fun with video and post it on social media. Keep it short and it doesn't all have to be about real estate.

Nov 05, 2017 09:00 PM
Ambassador
6,418,429
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Some for neighborhood seo, some to showcase a property.

Nov 05, 2017 04:55 PM
Rainmaker
2,221,377
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

I do Peter Mohylsky take a look HERE:

Nov 05, 2017 07:54 AM
Rainmaker
5,772,587
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Peter,

I has to be done well, and doing it well takes up a lot of time.  Ron recently put a video together that is 3 and 1/2 minutes long.  Even though he had all the pieces, it took him about 6 hours to write it, edit it, and another 3 hours to find the perfect music...And yes, he is a perfectionist.  And you have to be.

Nov 05, 2017 06:34 AM
Rainmaker
5,240,010
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

I do not but am becoming convinced it is a great marketing tool to use now and into the future!

Nov 05, 2017 06:24 AM
Rainmaker
5,027,893
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

I should do it more as it is time consuming but will try to do more if I get some down time.

Nov 05, 2017 06:04 AM
Rainer
353,865
Jim Cheney
Saint Francis Property Santa Rosa, CA - Santa Rosa, CA
Rincon Valley Realtor 707.494.1055

I have not embraced the technology yet but know I should!

Nov 05, 2017 05:44 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

CAUTION:

Video, done right can be resource (time) intensive.

Now, if one definition of video is those produced by a cell phone, without PP, then time investment becomes minimal. A little planning and a lot of practice can produce an effective video.

Be aware, that 'Play" icon is irresistible for most consumers.

The question you must ask yourself first is what promise are you making to th viewer? What I mean is when they click 'p'lay' what can they expect to receive? just listed? Local news or event information? Social Causes? Enlightenment? Making money? Saving money? How to rid the yard of mole-crickets?  The 'box of chocolates' approach does not work well.

Be aware, the most important element in quality video is SOUND.

Relying on camera mics means a quality video is NOT in your future without PP. 

What I have found most receptive, SOE friendly, and citizen honey, is reviews of new business that includes and 90 second interview of the owner, just enough time to share their 'why."

Demonstrating you are among the shakers and movers brings credibility and authority.

Nov 05, 2017 05:24 AM
Rainmaker
4,800,132
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Not as much as I should.

Nov 05, 2017 05:05 AM
Rainmaker
1,045,440
Dave Martin (703) 585-4687
Fairfax Realty - Fairfax, VA
Making Realty Dreams a Reality #WeWillGetYouHome

Yes and as drop ins to Blog posts or even as teasers to the Blogs etc. I've never done it but have seen it done for landing pages as well.

Obvious would also be to make guided tour/open house type video tours.

Nov 05, 2017 04:41 AM
Ambassador
5,060,739
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Local events, neighborhoods, interviews with business owners, messages to clients/past clients/prospects, listings, market updates

Nov 05, 2017 04:24 AM
Rainmaker
5,113,071
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't own any cameras and don't particularly do videos. My listings get a professionally done video; my testimonials are done professionally on video. Otherwise, not so much, and certainly not with me behind a camera.

Nov 05, 2017 03:50 AM
Ambassador
1,078,191
John Meussner
Mortgages in AZ, CA, CO, DE, FL, GA, IN, MD, MN, MT, NC, NJ, NV, OK, OR, PA, SC, SD, TN, TX, UT, VA, WI - Fair Oaks, CA
#MortgageMadeEasy Fair Oaks, CA 484-680-4852

Not as much as I should be, but that will be changing shortly as I'm learning software/editing basics

Nov 07, 2017 10:58 AM
Rainmaker
679,404
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

I do video of my listings, have a Branding Video and one for the two counties I cover.

Nov 05, 2017 12:38 PM
Rainmaker
1,728,256
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

Not as much as we would like to. Need to focus on this feature this year

Nov 05, 2017 09:49 AM
Rainmaker
1,506,163
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Video tours sometimes, or videos of unique features (like an incredible pool).

Nov 05, 2017 08:53 AM
Ambassador
3,349,554
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Most of the videos I take are for fun ... birds, squirrels, rooster, etc.  I'm not there yet in terms of taking the leap to produce my own videos for professional use.  

Nov 05, 2017 08:44 AM
Rainmaker
1,712,776
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

I do videos for my speciality to give out information and it does get results.

Nov 05, 2017 04:54 AM
Rainmaker
4,319,773
Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Yes. In all you mentioned - marketing, listing and branding.

Aug 22, 2018 08:36 PM
Rainmaker
2,245,675
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Shoot open house on demand listing videos. Capture local community events. Interview the locals. Explain the how to parts of the real estate buy and sell process. Video rocks and is what buyers want. Go easy on the talking head boring videos. Those don't hold an audience Peter Mohylsky .

May 07, 2018 03:52 AM
Rainmaker
5,877,475
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I do videos for my listings and put them on my landing page for that neighborhood.   Also have done many neighborhood videos which get good traction.

Nov 08, 2017 06:50 AM
Rainmaker
3,986,308
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I don't and neither do many agents in my area.

Nov 05, 2017 04:19 PM
Rainmaker
4,434,177
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

No.

Nov 05, 2017 04:01 PM