two ways you could do this, in my opinion:

direct mail marketing with a letter that describes what you have; what the end product might be in size and price; and mail to database of builders....

direct mail marketing with a postcard (my preference) and simply state that you have one buildable lot (if it is in fact buildable!) the price of the lot and your contact info for more details.... make sure you have a plan of the land...the comps for the end product, clearly describing and verifying the size of the home to be built and the suggested list price.... the builder should take it from there and work his numbers backwards to end up at the value of the lot "to him" based on "his costs" and "his profit margin".... 

that's how I did this.... and I did alot of it....

I became a member of the local builder's association and with that, had each member's contact information. I would contact those individual builders (first by phone, then by email) with plat information, city development that had been completed, utility information, cost per lot, type of buyer who would be buying the homes and size of homes that would fit on said lots and be appealing to the target buyers. Those who I contacted were not the larger builders but, the small ones who prefer infill projects. 

If you have a lot of builders in your area that you think may be a good fit, you can send out a mass mailing, as Barbara Todaro suggested as well.

Good luck, Jason Robbins! 

Not much more to say as Barbara nails this one. I always like to bring them an intro sheet, plan and any thing i have. It is a good way to meet builders

 Barbara Todaro has your answer.

I can't improve on the answer provided by Barbara Todaro.

Barbara Todaro is all over this one - of course she is ;)

Do what Barbara says in matters such as these.

Barbara Todaro See her post with good advice. 

Barb has that answer for you.

Follow Barbara's advice and enjoy her level of success!

I have marketed to builders before promoting construction loans. One time I used large red envelopes and put a gold foil sticker on it to make it look kind of fancy.

You could get up on a ladder and take a few photos from where the floor level of the house would be of the views.

Include the covenants, etc. and you're good to go! 

Jason Robbins - well, no one can beat the answer from Barbara Todaro....

Follow Barbara Todaro ; she knows!

I am tagging Barbara Todaro who I see has already commented.  I wish you all the best.

Barbara Todaro nailed this one!

They want to see a survey and the zoning information along with recent comps.

You will probably need to be active in your local builders association if you wish to successfully network with builders.

 Provide great photographs of the views from elevations. Find a legal drone photographer to complete this. Curbs and gutters are in I assume but get costing on tie into water/ sewer/ gas / electric.  Draw a sketch of what the house might be - there are a couple online planning tools you can use- not necessarily a full CAD design that an architect might specify for a client but a sample. Get an architect or engineer on-board who you co-brand with who knows a guy at the local planning desk. Most stick house single contractors are not your best lead, better to pitch at a Realtor meeting with a board that has images, drawings, costing to find the buyer.

Lenders can provide a lot loan to close the deal, then buyer needs to get all his ducks in a row with architect and planning approval.  Disclose all conservation and restrictions as to height, use, local animals protected and why this is a good thing

Jason Robbins they may want to know if there have been any structures here before, what they were, had the foundation been completely removed, has there been a soil survey done on the ground, and more.

Barbara is the expert?

KNow your taarget group and market to them

Jason Robbins  

You do a fine job...keep on doing it.

Barbara Todaro  has your answer. You would be wise to follow her instructions and her advice. 

it will be good if you do that which you know how to do best 

Give them the potential benefits.