Hahhahahah ... click bait ... great content stimulates conversation and experience, background and how one engages in conversation increases conversion.  

Millennials love testimonials - and they do review them. And I can absolutely state that bios are important and agents in my brokerage have gotten new clients from their bios.  I don't think give aways do anything.

Annette, love the self-deprecating humor!

Perhaps you could include a link on your post over here to Q/A!      ^_~

Give aways works in the moment but after what then? Bio's are too pat now a days. On testifying, that's showtime. You either do or don't... know what you are talking about.

#2 -- you give to get. And they don't care about you until they know what's in it for them.

4. Blogs.

I'm getting clients from them.

I like all of them!

Most likely a combo, but the first may be the most important.

I've had good responses regarding my bio but never for testimonials. Odd!

Instead of online reviews, I attached a list of recent clients who have agreed to give me referrals.  There are so many fake reviews online that this works really well.  

I'm also blessed with a great bio. 

referrals

Content gets them there (to your site) - via Google.  Testimonials make them pick up the phone!

Agent bio

I believe testimonials are the strongest although I agree that people sometimes believe they are fake.  Agent Bio would be the second greatest way for me, and it's important to give always in my opion. That said, implementing all three ways can assist.

LOL.  I'll go w/ testimonials and agent bio.  Oh, and maybe I'll insert a link here to my website. 

Testimonials are by far the best to get the best leads. Bio would come in 2nd

Personal referrals have the highest impact so I would say testimonials are #1.

Testimonials are fast becoming the new "thing" for judgement

Unfortunately, this can be a sliippery slope as anyone is able to so cal "review" someone without any verification at all

Welcome to social media garbage

First: Testimonials
Second: Agent bio
Somewhere way back in the dust: Give aways

I would have to say #1 for testimonials.

In my experience, actual client testimonials (not stars) have been the magic bullet.

All of them and especially you if we go to your post!

Recent proven successes based on real numbers direct from the MLS

3

Your initial presentation in the first 30 to 60 seconds!

Door #1

I vote testimonials.

I am a big believer that great content is what drives engagement, and with that in mind that is why I am pushing myself for more (better) content in 2017! Best of luck to you! 

I think I know.

I think testimonials if they are done right will increase conversion.  That will sometimes drive people to your Agent bio, so sometimes they work in tandem.  

That's hard to say because sometimes the testimonials by some clients don't turn out the best. They are not always wordsmiths so to speak.

Your agent bio might be the #1 choice.

My testimonials now have an anti-fake/verified logo on them from RealSatisfied.

Annette Lawrence , Palm Harbor, FL 727-420-4041 - I'd say all of them.

Face to face contacts.

Go knock on a few doors.

Bio and testimonials I'd say are pretty close.  Testimonials can be easily faked, on Zillow they don't even need to be clients to give you a testimony (this came direct from a zillow sales person).  All you need to do there is talk to someone about real estate and they can review how awesomely knowledgeable you are.

4. all of the above.

Annette Lawrence , Palm Harbor, FL 727-420-4041 1. Testimonials

testimonials.... 

agent bio

give aways

I would say lead funnels... Click Bait... progressive info but I suppose that was your point ;-) But the other 3 also have value as well.

I would have to say both 1 and 3. I read reviews and testimonials before making decisions, and I suspect that others do as well.