Special offer
TeamCHI - Complete Home Inspections, Inc., Home Inspectons - Nashville, TN area - 615.661.029 (Complete Home Inspections, Inc.)

Spam prevention
Rainmaker
5,112,471
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Michael... I must admit, I get this from my primary inspector, but I get so much mail of this sort in general that I typically don't read and just delete.

Aug 19, 2015 09:48 PM
Rainmaker
1,664,136
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

  Anything I get weekly I see as spam.  Everything I send out has an opt out link included.

Aug 19, 2015 09:08 PM
Rainmaker
2,817,727
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

I think weekly is too often;  I would do once/month.  It could even be 3 tips.  On Facebook/LI, etc you can post more often (even once/day).  You could do 30 tips in 30 days.

Aug 19, 2015 08:49 PM
Rainmaker
784,786
The Woodland Team of Texas
The Woodland Companies - Austin, TX
Land Specialists

We get this type of thing from others, sometimes we use it, and always apprecate it.

Nov 17, 2018 10:50 PM
Rainmaker
716,529
Richard Bazinet /MBA, CRS, ABR
West USA Realty - Scottsdale, AZ
Phoenix Scottsdale. Sellers, Buyers & Relocations

Morning Michael. I average at least 100 emails/day +. Get a ton of emails on people sending me tips of all sorts from all walks of real estate. On real busy days,  I delete 'en masse' as we say. Sometimes I see the same type of info that I don't read, it eventually becomes marked 'spam' in my folder....

Michael Thornton 

Aug 19, 2015 11:54 PM
Rainmaker
1,728,156
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

I would have no problems with this sort of email/newsletter even with your proprietary information as we are not competing, and you are not directly soliciting business. Monthly is often enough.

Aug 19, 2015 11:30 PM
Rainmaker
292,685
Jack Lewitz
Exit Strategy Realty - Evanston, IL

Michael I think what would be useful would be pictures of items that are on one sheet of laminated paper that agents can use as reference when doing tours with buyers . 

Aug 19, 2015 11:26 PM
Rainmaker
1,513,143
Raymond E. Camp
Ontario, NY

If it came weekly it would end up in spam or opting out; once a month with fresh content would be ok.

Aug 19, 2015 11:25 PM
Ambassador
3,167,614
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

as long as you have an opt out note I see it as a good thing.  But you don't want to get reported as spam.

Aug 19, 2015 11:23 PM
Rainer
231,224
Mike Rock
Complete Design - Granite Bay, CA
Granite Bay Luxury New Construction...For Less

agents would enjoy the content who blog. perhaps they could opt out? i would enjoy it. (dont add me to the list thou) lol

Aug 19, 2015 11:12 PM
Rainmaker
3,416,038
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

Weekly tips are good if they are short, sweet and helpfull. There is so much spam most people are delete happy without reading. You need to give them a reason to read like give away restaurant gift cards. 

Aug 19, 2015 11:11 PM
Rainmaker
5,583,328
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

that's good information and I'd open the email to see what you had to offer each week....if I was not interested, I'd delete....but I'm confident I'd read it.... not spammy....

Aug 19, 2015 10:20 PM
Rainmaker
3,627,072
James Dray
Fathom Realty - Bentonville, AR

Good morning Michael.  Don't know about a weekly basis but a bi-monthly may work better

Aug 19, 2015 10:17 PM
Rainmaker
1,157,791
FN LN
Toronto, ON

Make sure you get permission first under the anti-spam legislation.  Both Canada and the US have such legislation.  Whether I consider something spam depends on why it is coming to me.  For example, I have put myself on the lists of some AR members not in my area, who email daily.  I do not consider it spam because I like to see what certain members do in other areas. 

Sometimes, I get added to lists by local, national or international agents or other industry providers where I did not request being added, I don't know who they are and don't want their junk.  In such cases, I unsubscribe if possible and tick the box, if available, that it is spam.  Otherwise or sometimes in addition, I report as spam to my email provider.   Some people outright lie in their emails and state that they are sending me the email because I have previously dealt with them or their business or I have requested to be added to their list when none of these are true.  They also claim they are in compliance with anti-spam laws when they are not.

For one industry magazine, I receive a free hardcopy magazine.  However, they also send 4 to 7 emails every day.  I tried to unsubscribe but then the magazine was not delivered so I had to resubscribe.  I now filter the emails to trash so I never see the emails until I clear the trash.

In your particular case, I would be fine with weekly emails and would be happy to signup.  I would simply filter the emails to a "Michael Thornton" folder, in the same way I filter emails for all types of other recurring lists I am on and refer to it periodically.

Aug 19, 2015 09:48 PM
Rainmaker
4,272,934
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I would not consider it spam and would use it in my business at some point with your permission...

Aug 19, 2015 09:09 PM
Ambassador
6,417,434
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I agree that it is useful info Michael.  But be prepared, some folks will think that everything is spam and others will refer you to their clients as long as you continue to remind them every month.

Aug 20, 2015 12:51 PM
Rainmaker
699,277
Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

It's a terrific idea.  There is an attorney firm here that does an e-mail with relative legal questions answered.

Aug 20, 2015 10:14 AM
Rainer
432,872
Virtual Realty Consultants
Virtual Realty Consultants LLC - Wellesley, MA
Making the American Dream a Reality

I think the vote is in.  Perhaps what might be more useful would be a periodic (monthly) email to your real estate agent data base with a topical summary and link to each blog that they can click if interested.

Aug 20, 2015 07:20 AM
Rainmaker
902,038
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

I think it's a good idea, but don't expect everyone to read the emails. Can't hurt if it's not too much effort. Snazzy titles might help.

Aug 20, 2015 06:40 AM
Rainmaker
1,562,386
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

It's like any type of advertising . . . it will pull people in, or push them away. No advertising is going to get you 100%.  If getting your name and services out, then try to do that in the SUBJECT line of the email.  The majority of recipients will not read the contents.  Have your name very clear as the sender, and have a great subject line -- because that is the FIRST thing people see in their email.  If they click on it, great.  If not, then at least they will see your name, and a great subject line.

Aug 20, 2015 06:32 AM
Rainer
67,369
Evelyn M Epperson
Coldwell Banker Residential Brokerage - Johns Creek, GA
A Tradition Of [Excellence, Trust & Service]

I love getting an email from my home inspector.  I think it is a good idea and you would like maintence ideas for my clients.  Good Luck!

Aug 20, 2015 06:18 AM
Ambassador
5,850,804
Kathy Streib
Cypress, TX
Home Stager/Redesign

Michael- monthly maybe but unfortunately we all get so much email that I may not read it.  

Aug 20, 2015 03:02 AM
Rainmaker
1,712,776
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

yes, why not, it sounds like a good idea to me and I think people would be grateful.

Aug 20, 2015 02:20 AM
Rainmaker
637,484
Hella M. Rothwell, Broker/Realtor®
Carmel by the Sea, CA
Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea

It's definitely helpful information. I really want to say I'd like to be on your list, but have so little time to read everything. Haven't even been able to blog here much, that's why I go to the questions, it's fast and keeps me connected.

And I don't keep emails around for later reading, they pile up so fast. I would like to know that you are writing these blogs and then I can go there periodically when I have some breating room and go through what you have and open the ones I am interested in.

Aug 20, 2015 02:18 AM
Rainer
258,896
Darren Copeland
Leader One Financial - Lee's Summit, MO
Darren Copeland

Any email that is sent without the recievers permission technically qualifies as spam...so before you send it out, email your RE Agents and ask if they'd like to hear from you on the topics.

Aug 20, 2015 01:47 AM
Rainmaker
518,597
Brenda J. Andrew
ULTIMA REAL ESTATE - Willis, TX
Professional Realtor in Conroe/Willis, TX

I think this is helpful and great information.  I do think it adds value and clients would appreciate it.

Aug 20, 2015 01:46 AM
Rainmaker
212,755
Stefan Winter
Real Estate in IL & NV | Owner of Real Estate Web Tech | Daily Vlogger - Las Vegas, NV
Owner - Winter Group & Real Estate Web Tech

I would sent an email to them first giving them a heads up that you will start sending a news letter once a week with tips that they can share with their clients. That way they know what to expect and it's not spam.

Aug 20, 2015 01:33 AM
Rainmaker
1,085,412
Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

I send out an update on the market to everyone in my database.

Some block me...and that is ok. When Blocked...I remove from my system.

 

Either they are interested or NOT!

Aug 20, 2015 12:49 AM
Rainmaker
5,772,581
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Michael,

Once a week is over the top for us in my opinion.  I get a once a month tip from our dry cleaner which I really like.  One of the luxury mags I subscribe to, used to be once a week, now I get it every day, which is way too much, and I am deleting.  A

Aug 20, 2015 12:10 AM
Rainmaker
442,456
Shirley Coomer
Keller Williams Realty Sonoran Living - Phoenix, AZ
Realtor, Keller Williams Realty, Phoenix Az

I think a monthly newsletter containing homeowner tips among other information is useful and helpful.  Everyone has access to the Internet these days and likely would consult the net for a specific repair. I think weekly may result in some opting out of your emails with useful market information (if you are doing one).

Aug 20, 2015 12:01 AM
Rainer
509,531
S. Leanne Paynter ☼ Broward County, FL
United Realty Group, Inc. - Davie, FL
Davie, Plantation, Cooper City & Weston Specialist

I find that the more often (daily, weekly) I get an email from someone or a company (ones which I never opted into receiving emails from them), the more likely I am to either unsubscribe, delete without reading or set up spam rules so it automatically goes to my spam folder.  There are companies that send out emails daily.  Even weekly is too often.  With as many emails as we get daily, who has the time to read these?

Aug 19, 2015 11:53 PM
Rainmaker
1,466,257
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Michael Thornton I would say as long as you have an opt in and out choice, I wouldn't consider it spam.

Aug 19, 2015 11:45 PM