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Frank Rubi, FrankRubiRealEstate.com (Frank Rubi Real Estate, LLC)

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Rainmaker
3,344,351
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

I think most market reports are a snooze for cosumers...and some need more interpretation to be welcome reading...the "what's happening" aspect has more interest.

Jul 14, 2015 05:20 AM
Ambassador
1,472,185
Susan Emo
Kingston, ON
Kingston and the 1000 Islands Area

Hyper Local Posts make my phone ring and emails sing!

Jul 14, 2015 05:04 AM
Rainer
126,764
Mike Tizzano
Amerifirst Financial, Inc Equal Housing Oppurtinity Lender AZ BK0013635 NMLS 145368 LO:1015837 - Mesa, AZ
Protect Your Transaction Certified Lender

Whatever draws interest to your site is a good thing.  How often do you do the market reports?  I've found that blogging about rates and mortgage related items too often leads to less and less clicks on them.  

Jul 14, 2015 09:40 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Frank,

You have stumbled onto something that you should invest more research into regarding search terms. You will find "news" and 'events' to be much more superior to 'market report' or 'just listed' or 'new on the market' in regard to attracting readers. Confirm what I state using your own research.

Now, your post should deliver NEWS related to EBA for the target audience. for example:  News: Fairway Estates, Dunedin FL - new business to be located on golf course grounds. (EBA - those familiar with Fairway Estates have been wondering about that newly erected chain link fence)

The CTA in the blog is find out more about what has sold or is crrently for sale in Fairway Estates, Dunedin FL (self select)  with that landing page offering a 'CIS Score' option for their home. (pre-disposed)

You can leverage in the same manner events in the community. Just make sure you set the stage properly so the reader's interest at that time is not betrayed by a disconnect with the landing pages.

Summary: Marry your post to events and news.

Jul 14, 2015 05:21 AM
Rainmaker
699,277
Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

Frank, take one of Bobs boot camp courses that are listed under university.  He talks about long-tail.

Jul 14, 2015 05:20 AM
Ambassador
3,209,347
Liz and Bill Spear
Transaction Alliance 513.520.5305 www.LizTour.com - Mason, OH
Transaction Alliance Cincinnati & Dayton suburbs

Subdivision posts that link to custom idx search pages do the best for us.

Jul 14, 2015 12:41 PM