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Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

sellers are easily attracted to direct mail marketing postcards that offer a Free Market Analysis.... that's how I've marketed for listing for the past 37 years....and I've complemented that offline marketing with online blog posts....and that began when I joined ActiveRain in 2009....

Apr 16, 2015 05:05 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

The preference of others should have no bearing on your choices.

Some will admonish you for door knocking while others for hosting open houses. Some for using print advertising and other for shopping carts.

There are over 44 ways to generate leads, the issue becomes what are YOU willing to do? 

Others have revealed what they are UNWILLING to do, suggesting they have left the door wide open for YOU. While they are calling expired and FSBOS, you should be out there meeting homeowner who need help.

The first question I must ask you is, "What do you have the most of, Time or Money?" Asking question opens the door to possibility, giving answers closes the door to creativity.

I will capture a lot of online leads Sunday and Monday because of what area residents observed on SUNDAY morning.  Would those be ONLINE leads or door knocking leads or event leads?  What they are is the result of understanding what is on the minds of those who live in your community, your area then creating the space to let them know you can help them.

My advise would be to follow the path that is most UNATTRACTIVE to you. While everyone else is avoiding meeting folks, you need to fill that space. 

And let me share the end of that story. You will have success, folks will list with you, you will get busy, you will stop doing it, then start advising others to not do what got your business going. Hey, I caught myself doing it.

If you are truly lacking in the courage department, then find a way to get up close to the foreclosure specialist in your office or areas. Make what ever deal is needed to HOST THE FIRST OPEN HOUSE for a REO in the community you want to do business in. It is easier to get local home owners visit the FIRST open house. So, it's your audition so make the most of it. REMEMBER, the open house must have a purpose and for that this is getting LISTINGS. So make the show about LISTING, not showing an REO.

Apr 16, 2015 03:21 AM
Ajay Pandya
e-Merge Real Estate Unlimited - Columbus, OH
Realtor Ajay Pandya


Apr 20, 2018 09:47 PM
Jim McCord
Keller Williams Pinnacle Group - Cincinnati, OH
#1 Best Selling Author & Real Estate Coach

One minute video sharing the BEST system I've found in 22 years...One minute video for realtor marketing

Apr 21, 2015 10:55 AM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

Talk to every one and anyone.  then start over and do it again and again and again.

Apr 16, 2015 01:07 PM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Public relations. Become the go to person for newspaper, television, and radio. Works for me.

Apr 16, 2015 07:14 AM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Stephanie, the most important thing is that whatever you choose to do, you do it consistently and that  it's something you're good at and enjoy doing.

Apr 16, 2015 06:18 AM
Kathleen Luiten
Resort and Second-Home Specialist - Princeville, HI
Kauai Luxury Ocean Home Sales

Sphere of influence (friends, family, past clients) and expanding that by meeting people at community events, volunteering, etc.

Apr 16, 2015 05:16 AM
Evelyn M Epperson
Coldwell Banker Residential Brokerage - Johns Creek, GA
A Tradition Of [Excellence, Trust & Service]

I like direct mailing & Door knocking as you get to speak with sellers face to face.


Apr 16, 2015 05:05 AM
Bill Dandridge
MKB, Realtors - Roanoke, VA
GREEN, ABR, GRI, EcoBroker

Be an active member of the community that you live in.

Apr 16, 2015 04:40 AM
Roy Kelley
Retired - Gaithersburg, MD

Face to face contacts are always the strongest. Attend the community meetings and social events and make your networking count. Sponsor events like a community yard sales to make contacts and collect email addresses. 

Apr 16, 2015 03:45 AM
Cindy Davis
SD Home Source Realty - San Diego, CA

I agree with John McCormack that door knocking is dangerous and intrusive. Online marketing and reaching out to fsbo selllers works for me.

Apr 16, 2015 02:43 AM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Past client referrals then online marketing.  Door knocking is dangerous and no way I'd do it. 

Apr 16, 2015 02:31 AM