RECENT BLOG POSTS
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The internet is a very silly place on April Fool's Day. You never can truly tell if what you're seeing is real - not only because the jokes are subtle, but because the production value on these gags can be incredibly high. Here is, in no particular order, the best April Fool's Day jokes of 2011: ...
04/02/2011
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Lead Generating Website - Internet Marketing - Contact Management - Transaction ManagementIt's a competitive time to be in the real estate industry. In many places the housing market is still struggling, so you need the best products and services out there to help you stay ahead in this race! Cus...
03/30/2011
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Your email signature is like your online business card. While it should have all the pertinent information on it like name, phone number, etc, you should also think of it as a marketing tool to promote yourself and your business wherever you venture online. I'm always surprised to see how many lo...
03/28/2011
After posting "Tips for the Perfect Drip Campaign" earlier this week, I got a great question about what kinds of different drip campaigns Realtors should be using. You certainly can't send out the same email to every client and expect great results. The best thing to do is develop a few different...
03/23/2011
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Drip campaigns are a great way to reach out to potential customers. They can be a powerful marketing tool if you know how to do it right. Here are 5 tips to get you started in the right direction! Keep it short: No one is going to read paragraph after paragraph of a marketing email. Three to fo...
03/21/2011
Last week I blogged about the different types of contact management systems that are available. If you recall, I came the conclusion that a web-based application, created specifically for real estate agents is the way to go! After narrowing down the field, however, there are still a bunch of diff...
03/16/2011
There are all kinds of contact management systems on the market today but how do you know which one is right for your business and fits your budget? Well, first things first, you need to know what your options are. Let’s go over the different types of systems out there: Generic: Outlook is a...
03/14/2011
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The Real Estate industry has embraced technology! We have websites, blogs, twitter and facebook, but do you know how your clients are using the internet? More than ever before people are using the web for all stages of buying and selling homes, and the internet has become the #1 source of informa...
03/06/2011