Home Staging in Portland Oregon Blog

As a home staging company in Portland OR, we are often called by homeowners and listing agents with questions about staging.  In a recent example, homeowners were about to put their updated home on the market, and their  formal living room (the first room you see upon entering) had been the "poo...

When our Portland home staging company works with sellers and Realtors, we give them Tips to keep the house looking great for the Open House & showings. Before the house goes on the market, sellers are usually advised to clean their home like there's no tomorrow, remove excess furniture to creat...

The RESA annual home staging convention will be held in Foster City, CA from Jan 31 - Feb 2, 2013.  Join fellow home staging professionals from across the U.S. and Canada to learn the latest staging techniques, share marketing & business ideas, and network with home stagers and affiliates for thr...

When you operate a small business, sometimes the marketing activities you find most useful don't work in every situation. A smart business owner tries a variety of ways to  find clients, and then keeps them happy in hopes that they'll refer others to you in the future. You never know when the sm...

Roy Kelley has shared this excellent article on 10 Tips for Creating Great Blogging Ideas.  Check it out and make a note of topics you might not have thought of before!10 Tips for Creating Great Blogging Ideas   Guest blog by Jeff Boogaard   Writing a blog is tricky and time-consuming enough that...

In many parts of the country (including Portland) home staging has become an established real estate marketing tool.  Why?  Because staged homes look better than vacant homes (or messy occupied ones), and "visual appeal" is important to buyers. Think about it ... when you're at your farmer's mar...

Angie's List is a great resource for homeowners to find reviews by local consumers about service providers in their area.  Take almost any category of service provider, and you'll find them included in Angie's List. Angie's List also provides helpful articles including this one that you can read...

Here's an Easy Way We can Help Others during the Holidays Sometimes, it's the simple things that we forget about when we're thinking of ways we can help others anytime of year, and particularly during the holidays. We all collect small change as we go about our days .... and I made a habit of put...

If you're serious about selling your home, you must present it as a "product."  This short and to-the-point post supports why staging your Portland home is so important.  Our homes are very special places to us. They are our refuge, our safe haven, a place where we are no longer exposed to the sc...

In the Portland real estate market, we continue to see that staging your home helps it sell faster when these other factors are in place: It's priced right It's in good condition (and staging is part of that, when done properly) The listing agent uses effective marketing methods to capture the ta...