Realtyna Blog

Want to give your client an exquisite marketing experience?  Virtual reality (VR) should be your go-to solution. As technology continues to reshape the real estate industry, so too are the various techniques used by real estate professionals to market their businesses and services. With the help ...

A listing site is unquestionably the most important tool Realtors have nowadays. It is a place where they serve buyers and sellers. MLSs are the biggest providers of listings data, and their members can integrate this data into their sites using the latest technologies, such as the RESO Web API. ...

While it might be difficult to reach potential clients online, email marketing is a simple and cost-effective process that enables you to engage with customers and generate traffic to your website. To encourage higher click rates, send relevant and tailored emails with attractive subject lines. T...

As a professional in the real estate industry, the chances are that you might have heard the term multiple listing service or MLS. It is no doubt the core of the real estate business. But what exactly is the Multiple Listing Service, and what is its primary value?The Multiple Listing Service, in ...

Technology in the real estate industry is fast advancing, and sometimes it might be confusing to keep up with new trends. So in today’s article, we will explain what RESO Web API is in simple terms for better understanding and how agents can take advantage of this tool for more successful outcome...

We all know the role of massive traffic on a website. Increased traffic on your real estate website means more clients, business growth, and improved website authority. But how do you do it?The real estate industry is very competitive, and as a professional in the field, you need traffic and user...

Search engine optimization (SEO) has become a common marketing strategy for marketing for most businesses, including real estate. However, not everyone is skilled in SEO. Furthermore, it can be very challenging to resolve all your SEO problems without help even when skilled. To improve your websi...

Creating an in-house product or a high-value service that can help real estate brokerages, MLSs, and Realtor Associations address specific challenges is the natural approach of every business. However, because of all the technical limitations and the lack of skill in developing bespoke solutions,...

Did you know that mobile real estate apps are slowly replacing websites? This might come as a shocking wave to many people, given that websites are a thing now. However, let’s take into consideration the fact that almost everyone throughout the world owns a  smartphone. We will see how inevitable...

As a real estate agent, closing deals for your brokerage is significant and will help increase your ratings and earn you more credits. However, as easy as it may sound, many new real estate agents face difficulties closing their first deals. Below are some useful steps to follow as a new real est...