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The field of real estate appraising requires advanced credential designation and, in most states, appraisers must be licensed. Most real estate appraisers offer their services to lenders and taxing authorities. The job of the real estate appraiser is to gather and evaluate all available facts aff...
10/03/2008
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Step selling is a process that steers the client gradually toward making an offer. When you “step sell” in real estate, your first “step” would be to meet your prospects face to face, sit down and learn about their needs. Here's what the process looks like broken down in a series of "steps:" Show...
10/03/2008
One of the decisions you need to make, when starting your own real estate business is whether to establish yourself as a corporation. This is an important decision, which relates to taxes and personal liability. Following are some of the advantages offered by a corporation but you should review a...
10/03/2008
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Promises to your client should be realistic and achievable. It is better to under-promise than over-promise to manage expectations. It is better to provide a positive surprise than to under-deliver on a promise. Be sure to live up to your promises. If you promise to get something completed by a c...
10/02/2008
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Your first cold call will typically not result in a business relationship. Consider it a way to introduce your business. A good rule of thumb is to consider ten contacts to develop one lead. Your goal shoud be to sign a written contract, whether a listing or buyer brokerage agreement, although yo...
10/02/2008
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The words “I’m Just Looking” are intimidating to any sales person but especially to the real estate agent. The “I’m just looking” stage of a client can cost the agent a lot of money in gas, time and general related expenses. In today’s market and considering today’s cost of gas, you need to proce...
10/02/2008
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Listing presentations are an important form of advertising for real estate professionals. When you give a listing presentation, you have done your legwork and achieved an interview with the prospective seller. This is huge! Your listing presentation needs to be attractive, creative and offer plen...
10/01/2008
This is an important question, and all professionals have their own tips, tools and tricks for makeing everything run smoothly; what are some tools you've used in the course of your career you couldn't do without? Here's a list of some tools that might help agents of all stripes and colors, from ...
09/30/2008
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Here is a great example of using Youtube to sell real estate. This video is a testament to how useful technology can be to Realtors. Creating a Youtube video is pretty easy, to boot, and if your sellers are looking for a unique way to get across to a wider audience, this might be an excellent med...
09/30/2008
As soon as you realize you are having difficulties paying your mortgage, it makes sense to research your options. Don't wait until it is too late and you must face foreclosure. Most lenders prefer to negotiate a solution in agreement with the borrower than to go through the process of foreclosure...
09/26/2008