Today, we are featuring a guest post from Christel Silver, Broker/Owner of Silver International Realty!Have you questioned yourself on how to get the best leads? Is it spending money for Realtor.com or Zillow leads? Is hiring a virtual assistant to make cold calls worth it for you?Or do you marke
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07/08/2019
Are your business cards doing the work they were designed for… or are they sitting on your desk, gathering dust?Don’t be embarrassed, it happens to the best of us. Fortunately, there are ways to get those business cards out of your office and into the hands of your prospects.Are you ready? Try th
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07/03/2019
Buyers and sellers cite responsiveness as one of the real estate agent qualities they value the most. Successful real estate lead generation and conversion depend on this quality.Even though more than 90% of real estate firms have websites to feature their services, listings, and generate leads.
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07/01/2019
As a Realtor®, you know that becoming the go-to agent in a neighborhood is challenging. It all comes down to implementing the right marketing plan. You need a strong marketing mix that allows you to connect to your prospects in a variety of ways.If you serve huge markets like Dallas, New York, Ch
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06/27/2019
So as someone who creates print marketing for Realtors®, I’ve seen a lot of professional photos come across my desk.And can I say… some of them aren’t particularly, ahem, professional.We’ve seen people submit photos for business cards and other materials that were taken at bars or other casual ev
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06/24/2019
I recently read that some people fear public speaking more than death itself. I can certainly understand that it can be scary! We want to be liked and accepted by those we interact with, and we feel like speaking before a group – or even just being honest on social media – can threaten that.Despi
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06/20/2019
Creating attractive marketing can be a challenge, especially given how many other options home buyers and home sellers have today.Many times we want to send the message that if they work with us, all of their problems will be solved. They are floundering, and we are the hero coming in to save the
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06/17/2019
It’s summer, and that means warm weather and LOTS of people getting ready to buy or sell a house. This means you’re probably pretty busy and you might be tempted to push marketing to the back burner.Don’t do it!You may feel like you don’t “need the leads” right now, but the truth is that consiste
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06/15/2019
How do you connect with prospects to create customers? If you’re successful in real estate, you don’t have only one answer to this question. You already know that you need to meet people where they are, and you also know that people spend time in multiple places both online and in daily life.The
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06/14/2019
What would it mean to you to have a marketing assistant?After all, marketing is the most important thing you do to keep your business going. You need to make people aware of your services, engage them and build trust, and then ask for the sale. This requires a mix of traditional marketing, digita
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06/10/2019
