Terry's Blog

As we close in on November 4th I'd like to share this with all of you. Please take a minute, I'm sorry, please take a minute and 55 seconds to view this video. http://www.youtube.com/watch?v=TG4fe9GlWS8

Previously, in my post Simple, No-Nonsense Pricing Strategy - Part 1  I made a case for pricing our listings at straightforward, simplified prices like $600,000 rather than what may be thought of as the traditional $599,900. Here, in "Simple, No-Nonsense Pricing Strategy - Part 2" I would like to...

It is common for real estate agents and home owners to price homes, for example, with prices like $599,000, $599,900, $599,990 or even $599,999 instead of $600,000. This follows a marketing example which we have been exposed to all of our lives. It's the price-it-just-under-what-you-really-want-s...