RECENT BLOG POSTS
It seems that most people, whether they are brokers, agents or trainers … say the answer is YES. My belief is exactly the opposite of that. “Selling Real Estate is not complicated, as long as you understand that we are in the people business … communication business … and have to know how to sell...
07/26/2013
Everybody says they are, until we get down to the moment of truth where we carefully look at our production, which is the name of the game. If you think about it for a minute … if you’re listing less than 70% of the appointments you go on, you’re probably not quite as good as you think you are, o...
07/12/2013
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Recently, I have been called the “900 pound gorilla” … “the voice of the past” … and the “Flintstones”. On this one, the speaker stood up and said his company is the “Jetsons” of coaching (the future of the Real Estate industry) and that The Mike Ferry Organization is the “Flintstones” … or the p...
07/05/2013
Recently, my wife and I bought ten thousand acres of land in southern Florida. Because of the economy, we bought it at a very, very good price. We’ve decided to share the wealth with everybody we know and since we only paid $500 an acre, we thought we would divide the property into four lots per ...
06/28/2013
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This past week, an agent approached me and said he would like me to join him in a lawsuit against an individual. My first question was, “Why are you suing this person?” His response was, “I paid him $5000 up front and he promised to set up listing appointments for me and when they closed I would ...
06/21/2013
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I ask people every day why they pick Real Estate as a career. The three most common answers I get are … “I want to be my own boss” … “I want more freedom in my life” … “I want to have my own schedule, not somebody else’s.” I hear these every day and, believe me when I tell you, these are three of...
06/14/2013
Ego versus your bank account … during the last several weeks, specifically in the month of May, I did thirty 3-hour seminars to different groups in 17 days. During June, I will do twenty-six 3-hour seminars in 15 days to a wide variety of great brokerage companies that are customers of my firm. A...
06/07/2013
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I had a very interesting conversation yesterday with a lady who called me and said that she is dropping out of our program and going with one of our competitors. The first thing I said was, “Thanks for letting us know,” and then I asked the proverbial question … “Why?” She said there were two rea...
05/24/2013
As the market heats up (and in most parts of North America it has) things keep changing in a positive manner … and yet a lot of things remain the same. The agents that are good are doing better than ever, and the agents that aren’t any good are complaining more than ever. If you’re good, you’ve g...
05/17/2013
I was invited to speak to a group of 30 independent Brokers several years ago. About an hour before I was to start, I was called by the leader of the group and was told that they had changed their minds and decided not to have me speak. I said, “Fine. Please send the check for my speaking fee and...
05/10/2013