Mark Boyd's (markboyd) Blog

Let’s get this out of the way first…you don’t get instant respect with the title of “Realtor” anymore. Sad, but true. Your prospects don’t care how many houses you’ve sold. In their world, that doesn’t matter. They only care about how you can help them, so as you begin preparing your business pl...

There is so much talk and writing about "strategizing" with regard to social media that I see many agents missing the point and basically using social media as yet another "mass e-mail" type of marketing tool.   There's this strategy and that strategy and a whole lot of dancing around the truth ...

Here recently I've found myself in more and more conversations with agents complaining about changes in their local MLS...most frequently I hear complaints about Prime Access. Now I've never used Prime Access, so I can offer no educated opinion one way or the other...however, what I'm finding is...