Mark Boyd's (markboyd) Blog

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Education & Training - MarQeteer

ARCHIVED BLOG POSTS

2008 

One of my favorite topics to discuss with my agents is what THEIR personal definition of success is.  I'll ask all of you - What is YOUR personal definition of success. You don't have to answer me on this blog.  If you do, though, no corporatespeak allowed:) Too often people who have no true inte...
01/23/2008
I read a really nice article on referrals through networking today and wanted to share it with all of you.  One of the six points made in the article is to have fun! My favorite quote from the article:    "People like to talk to happy people. The more fun you’re having, the more popular you will ...
01/22/2008
If you're not happy with the number and quality of leads you're working in your pipeline, here's a tip to add to your current efforts. If you don't have one already, develop an explicit lead-exchanging relationship with a mortgage broker or loan officer(s). Many agents I suggest this to reply by ...
01/22/2008
I read this great article this morning from my favorite RE news source, RIS Media. Most of us are in need of buyers.  Once you get the buyers, the next thing you want is to get them INTO the home.  How many times have you taken buyers out and they've NOT gone into a home based on curb appeal?   A...
01/17/2008
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Yes, ladies and gentlemen, this title was yet another cheap ploy to get you to read this blog post. It is, however, exactly what I'm writing about. As a real estate coach, I believe in incentives.  Your incentive as an agent is either a) the money you can make, b) what you can DO with the money y...
01/16/2008
Open houses are a source of great controversy amongst agents. Some love 'em, some hate 'em. One consistency I've found with agents who hate them is that they either don't look at open houses as a source of leads or they don't put any creative effort into making their open house stand out.  The la...
01/15/2008
I've lived and breathed marketing and advertising for most of my career, so I acknowledge that the title of this blog entry is a cheap ploy to get you to read it. This is another article from RIS Media that I wanted to share with you:  http://rismedia.com/wp/2008-01-11/10-ways-to-sabotage-your-ow...
01/15/2008
I'm admittedly not a fan of the term "downtime" in business, because too often when I hear the term it is used as an excuse for not putting forth more effort.  In fact, I work with agents every day who think that because it's the beginning of the year "things are slow."   Another favorite of mine...
01/15/2008
Thank you all so much for taking the time to read my blog posts and leave comments.  I recently got a comment post that had nothing to do with my blog post and was obviously spam.  I have this to say to spammers: I set this blog up for one reason and one reason only...to help agents.  Any comment...
01/14/2008
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Sandy Coyer, a regional trainer on the East coast with Keller Williams, recently told me this: It has been proven that if you do something consistently for 21 straight days it then becomes habit. I LOVE this!  If you want 2008 to be better than 2007, write down the changes you need to make in you...
01/14/2008