In response to agents seeking to widen their competitive edge without dramatically increasing their workload or their marketing budget, industry leader ProspectsPLUS! has launched www.GettingListingsSold.com. This comprehensive, full-service system allows agents to automate the process of marketi
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09/20/2010
ProspectsPLUS.com just launched a new series of property management direct mail postcards to make reaching out to area investors fast, simple and affordable! This simple web-to-print platform allows agents to choose their postcard or the entire series, upload their list and within just minutes
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08/23/2010
FIVE WAYS TO PUT CUSTOMER CURIOSITY TO WORK FOR YOU By Julie Escobar “Knowledge is power,” right? Let’s face it, the world has changed a lot in the last ten years. Where consumers once had to rely on an expert to gain the information they needed about a particular topic, now they literally have
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08/19/2010
I was recently asked by a slew of valued customers to expand on what they learned in our interview with top agent Kathy Casarin who shared the ingredient checklist from her ProspectsPLUS! Software for her successful EXPIRED listing packages. Never one to turn down a challenge, I set out to share
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08/19/2010
Expireds looking for help will participate in conference calls—if they can phone in anonymously! By Julie Escobar Want a creative way to work Expireds without the worries of do-not call violations? The Expired conference call is a powerful guerilla-marketing tool that will put you in touch with
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07/25/2010
When you’re sitting across from a potential seller? “We want to price it at the top of the market…” “I’ll sell it myself and save the commission.” “I’m not going to give my house away…” Find out what to say, how to say it and get the visuals you need to help you get the signature… Harvested fr
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07/25/2010
HOW TO MAKE THE MOST OF YOUR MARKETING DOLLARS By Julie Escobar While the market may be on the move in many areas, the economic roller coaster experienced by most over the last couple of years has certainly contributed to a more cost-conscious mindset across the board. Just as the average consume
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07/25/2010
by Julie Escobar It’s that time of year…where bright-eyed, wonder-filled young men and women head into the world with great ambition, hope and passion. It got me thinking that I wish we could bottle that powerful sense of purpose and boundless energy and drink from it all our lives. The truth i
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06/15/2010
An Interview with Coach Patti KouriAn Interview with Coach Patti Kouri By Julie Escobar It’s been interesting and encouraging to hear how agents all across North America are faring in the wake of what has been quite the real estate roller coaster ride over the last year and a half. A lot of agen
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03/15/2010
An interview with top producing agent Kathy Casarin, Prudential Preferred Properties By Julie Escobar I had the great pleasure last week of sitting down with one of my favorite REALTORS,® Kathy Casarin to talk about the strategies and solutions she uses to ensure that she gets the expired listing
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03/15/2010
