This post was originally published on the Home Value Leads blog. With the end of one year comes the hopes and goals of a new one. As a real estate professional, you may start out the year with the best intentions only to find that your business steers you away (which is not always a bad thing, gi
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12/31/2015
This post was originally published on the Home Value Leads blog.I recently attended the State of Search SEO conference in Dallas, where the key takeaway from the entire two days seemed to be this: Content marketing still works, but it must answer your visitors' needs. That sounds like a simple en
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12/30/2015
This post was originally published on the Home Value Leads blog.Seeing is believing for many home sellers and buyers, so when they can't be at the home or meet you in person for the first time, videos are the next best thing. What's the next best thing if you aren't able to get a video out or hav
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12/28/2015
This post was originally published on the Home Value Leads blog. Despite the emphasis placed almost daily on social media marketing, email marketing in the real estate world still leads the way when it comes to converting leads to actual clients. Emphasis on converting. While social media platfor
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12/23/2015
This post was originally published on the Home Value Leads blog.Nothing engages an audience better these days than video. Here are ten interesting facts about video from Virtuets, a video real estate marketing company: One minute of video is equal to the value of 1.8 million words. The average us
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12/21/2015
This post was originally published on the Home Value Leads blog.You have enough to do in your real estate business without having to worry about social media. But as many of you know, platforms like Facebook and Instagram are essential to increasing your reach online to make solid offline connect
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12/19/2015
This post was originally published on the Home Value Leads blog.The listing appointment is perhaps one of the, if not THE, most important meeting you will have in your real estate business. So it's important to understand the behavioral cues that you are sending to the seller when you are face-to
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12/16/2015
This post was originally published on the Home Value Leads blog.Every real estate agent should have a website. According to the National Association of REALTORS® 2014 Profile of Home Buyers and Sellers, 92 percent of home buyers used the Internet in some way during their home search process. You
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12/14/2015
This post was originally published on the Home Value Lead’s Blog.Real estate branding might sound redundant (you sell homes, what else do you need?), but standing apart from the competition or, better yet, staying top of and meaningfully in the minds of of prospective clients is what turns heads.
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12/11/2015
This post was originally published on the Home Value Leads blog.With the holidays comes the most busy gift-giving time of the year. Closing gifts should not be overlooked at this time and will be well-received especially. A great closing gift will show your clients your appreciation for not only
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12/09/2015