Visual Bio: A Must-Have for Your Marketing Toolbox When is the last time you really reviewed your biography that you use with your listing/buyer presentation or on your website? Does it include paragraphs of text? If text is all you have to showcase your expertise and experience, you are missing
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05/26/2023
Chat Bots and the Future of Real Estate Search Back in March, if you are a regular Zebra Report reader, you would have read our Zebra Report talking about all the latest tech trends in real estate and what we might see in the future. Today I want to share more about chat bots like ChatGPT. If yo
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05/24/2023
Density Push to Challenge Real Estate Professionals Most real estate professionals understand the inventory shortages we are facing now are a result of more than a decade of underbuilding. Strong demand, fueled by population growth, coupled with the ongoing issue of an inadequate number homes fo
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05/12/2023
Seller Strategy: How Are You Communicating Seller Choices in Light of the NAR Lawsuit? The class-action lawsuit against the National Association of REALTORS® and a number of MLSs around the country should have you taking notice. The plaintiffs allege that because of the way buyer-agent compensat
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05/05/2023
Quarterly Reports: An Opportunity to Showcase Your Expertise Four Times a Year! Every three months, you have an opportunity to wow homeowners and past clients. How? With a quarterly market report. Sounds like a big project, right? Well, it can be, but we have a system for great quarterly reports
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04/28/2023
Embracing Discipline Welcome to this week's Zebra Report. Today's topic is so important to being successful in anything that you do - whether that is personally, professionally, but especially for being successful in real estate! And that is, embracing discipline. Personal discipline is, by far,
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04/21/2023
The New Washington State Energy Code The 2021 Washington State Energy Code (WSEC) is slated to take effect in Washington State on July 1 of this year and everyone in the real estate profession should take note - in Washington State or otherwise! According to the Columbian, in 2019 Washington Sta
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04/14/2023
Brand Reveal: Stephanie Kristen and Christine Hemnes Stephanie Kristen and Christine Hemnes, with a combined experience of over 50 years in the industry (WOW!!), joined forces in 2022 to better-serve their individual client bases and to work together in partnership. It can be difficult to create
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04/07/2023
The Future of Real Estate Technology Over these past decades I have seen a lot of change in real estate tech. I'm always excited to see which ideas take hold in our industry and really revolutionize it. Keeping an eye on progress helps you stay competitive, but it can be fun too. Over the next f
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03/31/2023
Really Knowing Your Real Estate Market Today's Zebra Report is on a very important topic - really knowing your stats and your numbers. Our market may appear to be sending mixed signals, but if you have been tracking and paying attention to your local market then you will not only have a better i
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03/24/2023