How can a simple phone call to set up a friendly meeting turn into an industry "summit"? Easy... just have one ActiveRain member talk to another.Since I have been a member of ActiveRain, I have met amazing people in the real estate industry that I would not normally have met. So next week, when I
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10/18/2007
One of my favorite blogs to visit outside of Active Rain is Athol Kay's ReAgent In Connecticut. I see a section on his blog as it having a parallel relevance to the practice of home staging... which I will explain in a moment. Anyway, I like to visit Athol's site because his readers are always se
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10/16/2007
Until recently, it was always true that what a homebuyer saw when they first drove up a property could either make or break its sale. For if the home was appealing, from the gutter, it was said to have "Curb Appeal". Which was a good thing.But times have quickly changed, and while "Curb Appeal" s
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10/15/2007
Blogging was QUITE a popular topic yesterday at Emagine 2007 Expo... and educational event Coldwell Banker held for its agents in Chicago.I'm happy to report back that the day FLEW BY as ActiveRain's Caleb Mardini and I answered questions about blogging in the "Blooger's Lounge" set up at the Exp
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10/04/2007
So the market is slow... ok its VERY slow. So what can you do? Well I think with every dark cloud there is a silver lining. One "upside" to a slow market is it provides an opportunity for rapid professional growth and development... and in that opportunity lies the possibility to be successful i
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09/28/2007
Whether it is in our work life or in our personal life, each day we are all hit with a ton of advertising messages. Because this is so, the trick for those of us in sales is to find new ways to cut through the all the noise and get our message out to our respective markets... which is not always
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09/10/2007
Recently I wrote and posted 2 similar blogs entitled: Inconvenient Truths about Home Staging. A shorter edited down version was posted here on Active Rain while a more complete and comprehensive version was then posted here on what I call my "pretty blog." The post created quite a ruckus with a
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09/06/2007
Last Friday, I happened to be contacted by the Chicago Tribune to discuss something that coincidentally had been on my mind for quite a few days. For days now I could not stop thinking about the recent report published by the National Association of Exclusive Buyers Agents (NAEBA) entitled: "How
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08/27/2007
Home Stagers understand that the time spent a home buyer spends touring a home is relatively short. Experienced stagers rely on techniques and practices that will HELP maximize what a buyer sees and experiences in a property in that relatively short time taken to tour it. The best home stagers kn
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08/21/2007
Being that I work in an industry that CREATES first impressions, I am a stickler for how end results look. This coupled with the fact that I worked in graphic arts, print media and advertising for years... I am passionate about how an advertising "message" is crafted AND presented. Whether the "m
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08/19/2007