What is the first question your new ad agency is going to ask you? Who are you trying to reach? Okay so most of us don't use an ad agency, but the first question that the ad agency is going to ask is who are you trying to reach. I know, I always thought their first question was "How much are you
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03/01/2011
While you were sleeping and enjoying a weekend with your family, Facebook was at it again. Another change that they didn't even bother giving a heads up to their developer network about, unless of course, a heads up is considered your code not working the way it did hours before. Like and Share
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02/28/2011
You thought Facebook was cool? Wait until you see this. Last March, Facebook released their Open Graph project. For those of you who don't follow Facebook developer things, you probably just noticed the world domination by that little Thumbs Up button on every site ever developed. But now the
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02/25/2011
I saw a couple of articles today on QR Codes while reading Mashable. It got me to thinking, what are the key rules for using QR Codes. Where do they work and why do they fail? Do This for QR Code Greatness - Take your users to a smart phone enhanced page. - Do put your QR Codes on everything
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02/24/2011
You have 300 friends so now what? How do you extend the reach of your social networking AND monetize your efforts at the same time? New from Facebook - Sponsored Stories Before we go over the how, let's look at the what. When you log into Facebook on the right you see ads, connections, etc. and n
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02/23/2011
Social is important. Get on Facebook. We have heard and seen just about every iteration of the phrase. But why? Who are YOU going to socialize with? I mean you talk to your friends all of the time and you really have no interest in looking up an old flame. So who is it you want to talk to on
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02/23/2011
14% of homes in Central Florida are in Foreclosure 5+% of homes in Central Florida are over 90 days behind Over 60% of homes are closing for cash. Over 70% of sales are distressed properties. Median home prices are down 60% from their peak to their lowest level in 13 years. Unemployment remains a
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02/18/2011
Shh don't tell anybody, but here are some super secret ways to get leads really inexpensively. Let your competition pay $3 and $4 per click while you pay just a fraction of that for just as good of traffic. Here is the extra special sauce. Take 30 minutes to study Learn what people type to come
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02/17/2011
We're just facebook friends. Yes, that is an acceptable definition of your status with a person. In the olden days, you know 2005, we would call those people acquaintances but even then, we knew a little about the person. I have people that I have known for 3 years and yet if I saw them in a r
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02/17/2011
Shh. Listen carefully. People are talking about you. But what are they saying? Where are they saying it and is there anyway to defend yourself? We know the importance of brand management and in the real estate market, you are your own brand. As a result, you always have to be careful about wh
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02/16/2011
