Real Estate Marketing 1's (cmarketing) Blog

Zillow has done it again! Zillow.com, a real estate resource based site that helps home buyers, sellers, agents, and real estate professionals has now added  Postlets to their list of services.   Zillow has made Postlets available to all of its agents for FREE – plus Zillow created some new featu...

Peg Barcelo-Jackson says it all in her ActiveRain story- I Believe in the Magic of the Rain! This is truly an inspiration story that blogging really works and Google juice is nothing short of powerful along with ActiveRain!   Christene Honomichl, Marketing Specialist http://www.CMRealEstateMarket...

ActiveRain University always presents excellent webinars filled with useful information and knowledge. Learning more about Facebook could never hurt anyone or any agent for that matter. Facebook is always a hot topic because of its powerful impact it can have on a business if used to its full pot...

Just when we got comfortable with Facebook!  That’s what we’ve been hearing a lot of lately from clients who feel like Google+ is yet another new-fangled social media tool to learn and use.  So let us give you a leg up here with an overview of what Google+ is and how you might use it to connect w...

When it comes to social media marketing, Facebook and Twitter are the biggies (though there are other important social media sites, too – learn about them in Social Marketing 101 for Real Estate Agents). The statistics prove that these social networking sites are two of the best places for real e...

Summer is definitely here and it has brought some hot new Smartphone apps along with it. If you’re the agent who has to have the latest when it comes to technology (you know who you are!), read on. An app – or application – is a helpful software program on your Smartphone that makes everyday to-d...

67% of Americans feel traditional mail is more personal than Internet communications, according to research from the U.S. Postal Service. Because personal connections are so critical to your success as a real estate agent, traditional mail could be an effective part of your marketing strategy. Pl...

Real estate sales tend to drop off during the summer.  In Phoenix, where Castelazo Marketing Ltd. is based, that's because it's simply too darn hot to do much besides sit in the pool.  But even other places, real estate sales slow as kids are out of school, families get busy with vacations, and -...

Search engine optimization, or SEO, "is the process of improving the volume or quality of traffic to a web site from search engines via ‘natural' (‘organic' or ‘algorithmic') search results." That's Google speak for increasing traffic to your website. When you optimize your site (including throug...

Continued from 10 Tips to Maximize the Success of Your Real Estate Website Part I (read it here). Think of your real estate website like a home you're trying to sell. You're not going to sell the house fromthe curb, but that's where your visitors will decide whether or not they're going to come i...