BoomTown Blog

Public Relations to its simplest form, it’s exactly what the name implies: your brand’s relationship with the greater public. When you get a strong strategy in place, you put yourself in a position to influence and control your brand’s relationship with the greater public. For example, when you b...

How many times have you thought “I wish my Instagram photos were as good as theirs.” Sometimes it feels like everyone else has professionals doing their social media for them, doesn’t it?A couple of photos on interesting houses might get a few extra likes, but what happens when you’ve shared pict...

We’ve all heard the saying "you can lead a horse to water, but you can’t make it drink".The ironic part about the analogy though is that people do this every single day. And usually with something we’ve spent money on. Take real estate technology for example. The real estate industry spends the a...